The FTC Sues Amazon for Allegedly Duping Advertisers The Federal Trade Commission's (FTC) lawsuit against Amazon has shed light on the company's alleged abuse of its market dominance in digital advertising.
For seven years, Amazon allegedly engaged in deceptive and unfair practices, secretly inflating prices for advertisers and sellers on its platform.
At its core, this is a story about how Amazon manipulates the rules of its own game through its business model.