The AI Industry's Branding Conundrum: A Problem of User Experience, Not Innovation The latest updates to Google's Gemini Live voice features highlight a broader issue plaguing the artificial intelligence industry: prioritizing branding and feature fragmentation over simplicity and ease of use.
At first glance, this may seem like a minor quibble, but it's actually a fundamental design flaw that threatens to undermine the purpose of these tools. Google's Gemini app is a prime example of this problem.
With its numerous features – chat, Spark, Daily Brief, and others – navigating the interface can be overwhelming.